Digital Marketing Courses And Tools

  • 2 Course Modules

    Google Ads 101: PPC Professionals

  • 0 Course Modules

    Google Partner Certification Course

  • Bundle of 5 Courses

    Google Ads Certified Digital Marketer (bundle of all 5 exam prep courses)

    Good to Know: This Digital Marketing course is based on the official Google Ads certification program and helps you become Google certified in all five (5) areas of digital PPC marketing. A private Facebook group is part of the program. We call it the  "Google Certified Digital Marketer" course program. This program has been designed for PPC marketing beginners who want to learn the ropes of PPC digital marketing while preparing you for the successful completion of all five (5) Google Ads certification exams at the same time: Search Advertising, Display Advertising, Video Advertising, Shopping Advertising (eCommerce), and Ads Measurement. By completing the Google Certified Digital Marketer program, you will be prepared to pass the official Google examination with flying colors. This exam preparation and certification program serves as an ideal solution for people who want to switch career, become their own boss, have a second source of income or be able to build and scale their own digital marketing business working from home.
  • 10 Course Modules

    Google Ads Search Exam Preparation Course

    Good to Know: The Google Search Advertising certification course helps you understand important concepts of search marketing while preparing you for the successful completion of the Google Search Advertising exam at the same time. This course covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing search ad campaigns across the Search Network. The Google Search Advertising certification course is part of the Google Certified Digital Marketer Program. Achieving Google certification status serves as an ideal solution for people wanting to change career, find a new job or build a 6-figure digital marketing business working from home.
  • 6 Course Modules

    Google Ads Display Exam Preparation Course

    Good to Know: The Google Display Advertising certification course helps you understand important concepts of display marketing while preparing you for the successful completion of the Google Display Advertising exam at the same time. This course covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing search ad campaigns across the Display Network. The Google Display Advertising certification course is part of the Google Certified Digital Marketer Program. Achieving Google certification status serves as an ideal solution for people wanting to change careers, find a new job, or build a 6-figure digital marketing business working from home.
  • 4 Course Modules

    Google Ads Measure Exam Preparation Course

    Good to Know: The Google Ads Measurement certification course helps you learn the ropes of PPC digital marketing while preparing you for the successful completion of the Google Ads Measurement exam at the same time. This course helps you translate marketing objects into measurable actions, set up tracking to effectively measure sales, app downloads/installs and/or leads, understand how to analyze and take action on insights from your conversion tracking data, and choose the right attribution model for your business goals. The Google Ads Measurement certification course is part of the Google Certified Digital Marketer Program. Achieving Google certification status serves as an ideal solution for people wanting to change career, find a new job or build a six-figure digital marketing business working from home.
  • 4 Course Modules

    Google Ads Video Exam Preparation Course

    Good to Know: The Google Video Advertising certification course helps you understand important concepts of video marketing while preparing you for the successful completion of the official Google Video Advertising exam at the same time. This course covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing video advertising campaigns across YouTube and the web. The Google Video Advertising certification course is part of the Google Certified Digital Marketer Program.  which leads to the official Google certified professional status. Achieving Google certification status serves as an ideal solution for people wanting to change career, find a new job or build a six-figure digital marketing business working from home.
  • 5 Course Modules

    Google Ads Shopping Exam Preparation Course

    Good to Know: The Google Shopping Advertising certification course helps you understand important concepts of e-commerce marketing while preparing you for the successful completion of the Google Shopping Advertising exam at the same time. This course covers covers basic and advanced concepts, including creating a Merchant Center account and product data feed and creating and managing Shopping campaigns. The Google Shopping Advertising certification course is part of the Google Certified Digital Marketer Program, which leads to the official Google certified professional status. Achieving Google certification status serves as an ideal solution for people wanting to change career, find a new job or build a six-figure digital marketing business working from home.
  • 2 Course Modules

    Google Ads 101: PPC Professionals

  • 0 Course Modules

    Google Partner Certification Course

  • Bundle of 5 Courses

    Google Ads Certified Digital Marketer (bundle of all 5 exam prep courses)

    Good to Know: This Digital Marketing course is based on the official Google Ads certification program and helps you become Google certified in all five (5) areas of digital PPC marketing. A private Facebook group is part of the program. We call it the  "Google Certified Digital Marketer" course program. This program has been designed for PPC marketing beginners who want to learn the ropes of PPC digital marketing while preparing you for the successful completion of all five (5) Google Ads certification exams at the same time: Search Advertising, Display Advertising, Video Advertising, Shopping Advertising (eCommerce), and Ads Measurement. By completing the Google Certified Digital Marketer program, you will be prepared to pass the official Google examination with flying colors. This exam preparation and certification program serves as an ideal solution for people who want to switch career, become their own boss, have a second source of income or be able to build and scale their own digital marketing business working from home.
  • 10 Course Modules

    Google Ads Search Exam Preparation Course

    Good to Know: The Google Search Advertising certification course helps you understand important concepts of search marketing while preparing you for the successful completion of the Google Search Advertising exam at the same time. This course covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing search ad campaigns across the Search Network. The Google Search Advertising certification course is part of the Google Certified Digital Marketer Program. Achieving Google certification status serves as an ideal solution for people wanting to change career, find a new job or build a 6-figure digital marketing business working from home.
  • 6 Course Modules

    Google Ads Display Exam Preparation Course

    Good to Know: The Google Display Advertising certification course helps you understand important concepts of display marketing while preparing you for the successful completion of the Google Display Advertising exam at the same time. This course covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing search ad campaigns across the Display Network. The Google Display Advertising certification course is part of the Google Certified Digital Marketer Program. Achieving Google certification status serves as an ideal solution for people wanting to change careers, find a new job, or build a 6-figure digital marketing business working from home.
  • 4 Course Modules

    Google Ads Measure Exam Preparation Course

    Good to Know: The Google Ads Measurement certification course helps you learn the ropes of PPC digital marketing while preparing you for the successful completion of the Google Ads Measurement exam at the same time. This course helps you translate marketing objects into measurable actions, set up tracking to effectively measure sales, app downloads/installs and/or leads, understand how to analyze and take action on insights from your conversion tracking data, and choose the right attribution model for your business goals. The Google Ads Measurement certification course is part of the Google Certified Digital Marketer Program. Achieving Google certification status serves as an ideal solution for people wanting to change career, find a new job or build a six-figure digital marketing business working from home.
  • 4 Course Modules

    Google Ads Video Exam Preparation Course

    Good to Know: The Google Video Advertising certification course helps you understand important concepts of video marketing while preparing you for the successful completion of the official Google Video Advertising exam at the same time. This course covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing video advertising campaigns across YouTube and the web. The Google Video Advertising certification course is part of the Google Certified Digital Marketer Program.  which leads to the official Google certified professional status. Achieving Google certification status serves as an ideal solution for people wanting to change career, find a new job or build a six-figure digital marketing business working from home.
  • 5 Course Modules

    Google Ads Shopping Exam Preparation Course

    Good to Know: The Google Shopping Advertising certification course helps you understand important concepts of e-commerce marketing while preparing you for the successful completion of the Google Shopping Advertising exam at the same time. This course covers covers basic and advanced concepts, including creating a Merchant Center account and product data feed and creating and managing Shopping campaigns. The Google Shopping Advertising certification course is part of the Google Certified Digital Marketer Program, which leads to the official Google certified professional status. Achieving Google certification status serves as an ideal solution for people wanting to change career, find a new job or build a six-figure digital marketing business working from home.
  • Sociamonials: Social Media Content Marketing

    Wouldn't it be great to have an all-in-one social media marketing tool? Meet Sociamonials! With the help of Sociamonials, your social media marketing efforts will be more efficient, and your viral exposure will increase dramatically. It's the ultimate social media marketing tool that helps you manage your social media campaigns. It makes your social media marketing more effective by giving you access to advanced, pro-level features. It's the easiest, yet most powerful way to leverage the power of social media.

  • Convertri: Landing Page and Marketing Funnel Builder

    Do you want a Swiss army knife for your digital marketer tool kit to help you create advanced, super-easy-to-build-load-instantly marketing sales funnels, web pages, and landing pages? Then look no further: Convertri has them all!

    We walk the talk: our team at PPC University uses Convertri every day because it has a reputation for being one of the fastest loading landing pages in the digital world, in addition to being easy to use even for complete beginners.

    Do you have a website yet? Check. Do you need a marketing funnel up and running in under 48 hours? Check. Do you need to design a landing page that converts for your upcoming social media campaign? Check. Do you need landing page templates to choose from because you don't have graphic design skills? Check.

    While other tools such as Kartra, Clickfunels, Get Response, or MailChimp (to name a few) try to be a jack-of-all-trades and often fail to convince, Convertri focuses on what counts: making web landing page design easy, having web pages load in a matter of milliseconds, and providing a visual aid to build marketing funnels that work.

  • Oviond: Marketing Reports

    Oviond helps you raise your profile as a digital marketer with professional reports that are personalized for each of your clients. Whether you are specializing in PPC marketing, Content Marketing or Social Media Marketing, Oviond combines all your important Key Performance Indicators in one great looking and interactive dashboard, allowing your clients to see in a blink of an eye the results of your hard work.

    Oviond is the only tool that gives you access to over 40 key performance indicators at the touch of a button.

  • Convertful: Conversion Optimizer

    One of the main reasons why websites suck is that they are not optimized to convert.

    Every business needs to be effective with conversions if they want to make money. Businesses often spend thousands of dollars to attract potential clients to visit their websites in order to get them to perform a specific action: buy a product, pick up the phone, sign up for a livestream, a newsletter, or donate to a cause.

    So, the question remains: How do you increase the number of people to take a desired action on your website or landing pages?

    Meet Convertful!

  • Endorsal: Client Testimonial Capturing Tools

     

    Do clients' testimonials and reviews really matter?

    Client testimonials are an important weapon in your digital marketer's arsenal to help you tip the balance in your favor. Well-written client testimonials turn prospects into paying clients. With the emergence of online platforms, digital marketing clients can share their experience with the world in just a few clicks. You need to collect and analyze client reviews so other businesses understand you are trustworthy and getting results. Reviews can help you increase brand awareness for your agency, build credibility and social proof, build rankings, and increase agency client loyalty.

    Online reviews seem like a great way to grab attention and increase sales. However, it’s hard to get high-quality testimonials. That’s why we are glad to introduce you to Endorsal. The tool streamlines the whole process by fully automating it, saving your business time and money.

  • Ocoya: Social Media Content Marketing

    Are you tired of running out of good ideas for your social media marketing content? What about a tool that helps you write social media content, schedules your posts and provides you with analytics to see what works and what doesn’t on Facebook, Instagram, Twitter, LinkedIn and TikTok? Meet Ocoya!

  • Evidence: Real-Time Social Proof

    If there’s one thing we marketers are certain of it’s this: Social proof drives conversions!

    This is because it’s easy for someone to join in when they see that so many other people have already done so. People want to feel included and not left out of the group, so if they see that others have already joined in, then they will most likely too. Social proof campaigns are a proven way to increase your conversion rates.

    And the best is: social proof works both to validate your own digital marketing services just as much as those of your digital marketing clients!

    You have worked hard to acquire your digital marketing skills and to perfect your service offerings. Now it’s time to reap the rewards, but there are just too many competitors looking for the same type of clients. Evidence wants you to get those clients and those sales. We want that for you, too.

    Evidence has multiple options to help you trigger the right emotion that converts on your website. Let your pages' social validation do the hard work for you. Evidence's features can help you influence your page visitors' actions to be in your favor.

  • ActiveChat: Customer Conversations

    Imagine a chatbot saying ‘Hello, how can I help you?” to potential clients visiting your digital marketing agency website. Imagine your chatbot leading the conversation up to the point where your prospective client requests to meet with you and schedules a Zoom call… all the while you are sound asleep in bed. Say hello to ActiveChat!

    Saving you precious time by moving routine client inquiries and customer service conversations to artificial intelligence (AI) may sound like a pipe dream. But, with the use of a chatbot, you can provide better customer service at a fraction of the time.

    ActiveChat is a platform that can help you build a complete AI-assisted contact center. The tool will help you automate self-service conversations easily and without breaking the bank.